Create an Advertising Plan (not a Marketing Plan). You can create the plan based on the NU Advertising Brief from Week 3 or on another company you work for, or one you would like to work for. Use the guideline here to help you with your plan. As you go through and create your plan, you will want to particularly focus on the last three items of the plan, as those are the most relevant to Advertising, and are not covered in the brief you submitted in week three.
Sample Solution
