DQ3 (Ch5). Identify a “bricks and clicks” or “pure play” organization. Discuss its business model(s) and revenue models(s).
Note:
Begin your discussion with the name of the organization and state whether it is a “bricks and clicks” or a “pure-play” organization. (1 point) Also state whether it belongs to B2B, B2C, and/or C2C. (1 point)
Discuss the organization’s business model(s) (4 points) and revenue models(s) (4 points) in separate paragraphs, respectively.
Make sure to explicitly identify the organization’s business model(s) and revenue model(s) first, then discuss each in 3-4 sentences.
You may need to do some research online to find out what business model(s) and revenue model(s) the organization adopts. Cite the sources if you use information from online.
Make sure you do not repeat any organization that appears in Lecture 14 slide 6 “eCommerce Business Models and Revenue Models”.
Make sure you do not repeat any organization that has been discussed by your classmates.
After creating your initial post (10 points), return to the board and read over the posts of your fellow classmates. Choose at least one classmate and create a post responding to his/her initial post on the Discussion Board (5 points).
Sample Solution
