February 22, 2021

Director of Marketing for the NBA’s Phoenix Suns

Assume that COVID-19 never existed. Put yourself in the shoes of the Director of Marketing for the NBA’s Phoenix Suns who just finished 27/30 in attendance […]

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February 9, 2021

Case study-research results

The purpose of this assignment is to compare key types of marketing information including internal data,competitive intelligence, and marketing research and how they influence the marketing […]

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January 23, 2021

National market

The export operation to a new-to-the-company national market requires that it should be familiar with its business environment. Using appropriate theoretical concepts and real-life examples from […]

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January 23, 2021

Selecting a Target market

Critically analyse what your company, or other company well known to you, does to select and define the target market? Which bases for segmentation are used, […]

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December 1, 2020

Job market Expectations

In today’s job market, employers expect their logisticians to be technologically savvy and able to utilize multiple software applications. In this Discussion you will research the […]

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November 29, 2020

Distribution Strategies

This is the final week. We have explored all the complexity and risk factors that help define this businessconcept called a supply chain. You now know […]

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November 17, 2020

Designing an ad

Imagine you were designing an ad for a (choose one): car, laptop, health clinic. What would your ad look like if you were targeting: a) old […]

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October 14, 2020

Marketing Strategy

In two well-crafted pages (2 pages maximum), discuss the position taken by the author (their hypothesis orfocus), what points you agree as well as disagree with, […]

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October 9, 2020

Forms Of Marketing

Week 1 Discussion Question• Marketing can take many forms, but basically it consists of the following items. Of these four items, which one do you think […]

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