by Dan | Feb 5, 2025 | Marketing
Develop an 8–10-page digital marketing strategy for a new pet food product (or new product or line extension at your employer or future employer.) Introduction: Digital marketing and social media have completely changed the face of marketing. It is not...
by Dan | Jan 30, 2025 | Marketing
When you understand the concepts you learned in this module you will know how organizations can effectively manage their brands, promote their products, and reach their target audiences in the digital age. Part 1: The Evolving Role of Digital Brand Management and...
by Dan | Jan 27, 2025 | Marketing
Compare the management issues associated with traditional data management and with big data management. Include data warehousing and Hadoop in your discussion. Also discuss the applications for these systems and future trends.
by Dan | Nov 12, 2024 | Marketing
Analyze an organization’s value proposition. Distinguish factors that influence buyer behavior. Assess branding strategies for achieving marketing goals. Evaluate current and emerging digital marketing strategies. Determine the success of marketing campaigns...
by Dan | Oct 20, 2024 | Marketing
In the world of marketing, two specific environments exist: business-to-business (B2B) and business-to-consumer (B2C). What are the two primary differences in these environments? Provide an example of a company engaged in each environment and describe...
by Dan | Oct 8, 2024 | Marketing
What are the key factors to consider when determining the most effective market entry strategy for launching a new product in a competitive landscape?