1) What are the needs of your customer (tied to step 1 on p22 and figure 2-2 of the book)

2) What are your capabilities and how are you going to best meet demand

3) Based on what you see for 1 and 2 above, what is the strategic fit? Again, tell me what you think, why, and impact

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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