Visit two different websites of tourism marketing organizations (national, state, and convention & visitors bureau). Use this information to complete this
assignment. See some examples of different organizations’ websites for marketing of tourism below:
Example 1: Omaha, Nebraska Visitors Bureau (visitomaha.com) and San Francisco, California Visitors Bureau (sftravel.com)
Example 2: State of Nebraska Visitors Bureau (Visitnebraska.com) and State of California Visitors Bureau (visitcalifornia.com)
Use the information you gained from viewing each of the two different tourism marketing organizations’ websites and write a paper discussing the following
points:
Evaluate and describe how effective you feel the websites are in promoting the destination?
Based on what you saw, who is their target market? Are there other targets they should consider and why?
When planning a family vacation, price plays a big factor in the final destination. Looing at the two destinations you chose above, create a sample vacation
for a family of 4. Your sample vacation should include a 3-night stay with all the top family-friendly activities. Once this is complete for both locations,
compare and contrast pricing and activities and make a recommendation for your family.
How can visitor bureau sites can be used to enhance the destination marketing experience?
How can they partner with others in the travel and tourism industry?
