ESPN’s success is largely measured by its attractiveness to advertisers with due to the popularity of the sports programming. Is this sustainable for the network? Let’s examine key issues in this very competitive industry.
1) What other specific factors have contributed to ESPN’s success?
2) How do advertisers use multiplexing or interconnects to be more effective in using cable TV as a medium?
3) Please review the clip: “The Death of Cable TV?”
What is the future for cable providers? Will they still be able to compete with online streaming of shows? Should cable TV providers modify their delivery of the programs?
On this and every other case assignment you must meet the minimum standards for depth and organization. Any case analysis that is under 500 words (not counting title and references) will receive a zero. Each case also must have a minimum of 3 outside references, not counting the textbook.
Sample Solution
