Functional areas of business and management

You are required to write, in the form of an essay, a 5,000 word critical literature review based on a synthesis of business practice and academic theory on an individual topic of your choice. Your essay should include:

• An appropriate title
• An abstract (maximum 300 words) and a set of related keywords.
• An introduction justifying the contemporary nature (importance) of the topic selected.
• A coherent and sectionalized structure covering the chosen topic (and title) and associated sub-themes.
• A summary/conclusion section including linkages between business practice and academic theory.
• A reference list and associate application using the APA referencing convention.

Marking criteria:
The marking scheme for the assessment is provided in grid form indicating the weighting for the respective components of the assignment presented. In short, this comprises:
• Essay structure and general presentation (10%).
• Abstract and keywords (10%).
• References (10%).
• Body of the paper (50%).
• Summary/Conclusions (20%).

Goals: Knowledgeable about the theory and practice of international business management

  1. Acquire knowledge of functional areas of business and management
  2. Acquire knowledge of specialist areas of business
  3. Apply their knowledge to business and management contexts
  4. Conduct contemporary research into business and management
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Sample Solution