Gender in Advertising

Many would agree that advertisements are effective ways to market products and services. But does all that media saturation come with a cost? What does responsible advertising look like? Do advertiser​‌‍‍‍‌‍‍‌‍‌‌‍‍‍‌‍‌‌‌‍​s have an ethical responsibility to society? Do they have an ethical responsibility to children? Why or why not? Historically, gender and gender roles have been pervasive in American culture. As such, this question asks you to first consider the binary terms, male and female. Can people in any gender role have both “feminine” and “masculine” characteristics? Do you see a danger in limiting people to one or t​‌‍‍‍‌‍‍‌‍‌‌‍‍‍‌‍‌‌‌‍​he other?

Sample Solution

ACED ESSAYS