How business messages can use Social Media and electronic messages

Consider what would be important when trying to
reach Digital Natives? List the important elements that should be considered. If you
wanted to use an electronic message that would appeal to both Digital Natives and
Digital Immigrants, how do you compose a message that will reach both, and which
medium or media would you use? What are other things you would need to consider?
1: https://www.youtube.com/watch?v=7_zzPBbXjWs
2: https://www.youtube.com/watch?v=DHCxsPeLyQk
3: https://www.youtube.com/watch?v=X1Nh-eYNhxs
——– Before you watch the next videos, discuss your thoughts about Abbey’s message(s) and their
implications for the business world and your place in it.
4: https://www.youtube.com/watch?v=-0KqvieRgnU
5: https://www.youtube.com/watch?v=ozYez0I0Xs8
6: https://www.youtube.com/watch?v=n_9gI0B4nS4
Based on what you’ve read in the text about how business messages can use Social Media and electronic
messages, consider what would be important when trying to reach Digital Natives? List the important elements
that should be considered. If you wanted to use an electronic message that would appeal to both Digital
Natives and Digital Immigrants, how do you compose a message that will reach both, and which medium or
media would you use? What are other things you would need to consider?

Sample Solution