1. What impact does the public perception of a company’s image have on its performance?
2. What are some of the effective PR models that are adopted by companies to promote their images and public perception?
3. What PR tools can PR officers use to effectively communicate with external publics?
4. What challenges are organizations faced with when communicating with the public?
5. How do the perceptions of consumers with regards to the public relations of an organization relate with brand image?
6. What is the relationship between brand image and customer loyalty?
