Industry Analysis

Analyze and predict industry profitability:

Apply a detailed Porter’s Five Forces framework with a graphic representation (Figure 3.3) and written explanation for your selected company in relation to the Five Forces.

Given the Five Forces analysis outcomes, predict the level of industry profitability expressed as high, intermediate, or low.

Implications for strategy:

What strategies can the rival companies adopt to reduce competitive pressure and improve industry profitability?

Which strategies do you recommend for your company to improve its competitiveness, position, and earnings?

Identifying Key Success Factors (KSFs)—What are the KSFs of your company?

See Figure 3.6. Who are the customers and what do they want?

See Figure 3.6. How does the company survive competition?

Has your company’s KSFs changed over time?

Sample Solution