Write an essay about the Logistics Case Study you have read located and answer the following questions.
What is logistics?
Logistics Case Study below:
The management of Prego Noodles Company was contemplating on introducing 200 grams pack of savory
noodles into the Indian market at Rs. 10 per pack. This was only for one month which was construed to be as a
test marketing period. During this period, the Company wanted to have a “blitz” strategy of flooding the market
with their product.
In the subsequent month, the management of Prego Noodles Company had planned to raise the price of the
pack to Rs. 15, while the weight of the pack was to be fixed at 250 grams. A free gift in the form of a plastic
bowl with a spoon was also planned.
Two months before the launch of the actual production, the marketing department of the company brought out
advertisements regarding the savory noodles. The advertisements were displayed on bill-boards, TV, radio,
print media. Schools and colleges were also targeted to rope in students and children to buy the product.
Production of the noodles was planned to be started along with the marketing program. The forecast of the
number of expected packets that could be sold for the first month was around 75,000, and 1,25,000 for the
second month. The production was required to be started earlier to meet the target of projected demand as
well as to account for the changeover in the pack-size in the second month.
You are appointed as a logistics consultant by the Company. You are required to guide the Company regarding
a) The Company is very keen that its product must be well-received in the market. What coordination is
required between the production, marketing and other departments of the Company? (Note: You are required
to spell-out the various departments (namely, warehousing, production, quality control, packaging, etc.) that are
expected to be required in the Company)
b) Explain the role of the Logistics Department in the introductory phase.(Review the Logistics Planning Part)
c) Highlight the necessity of information sharing between the various departments[Note: This relates to
productivity increase due to Logistics Process] d) As a logistics consultant, you are required to foresee the type
of difficulties which the company could face during the changeover. Give suggestions to the Company to tide
over these difficulties. e) Critically examine the free gift scheme and marketing strategy adopted by the
Self-trickery among pioneers is a predominant issue in associations today. The powerlessness of a pioneer to perceive that he/she might be the underlying driver of a portion of the issues found inside their hover of impact renders them insufficient at driving, and thwarts gainful devotee pioneer connections. At the point when pioneers are caught in the case of self-double dealing they may get absent to their counter-beneficial practices, and how these practices are in effect adversely apparent by others. Likenesses can be found between self-trickery and mental models, which can be depicted as cognizant or oblivious convictions, discernments, thoughts, justifications, and even pictures, which are shaped out of our encounters. These encounters control our musings and our activities, constantly through egocentric biased reasoning. As indicated by Senge (2006), while mental models are not innately off-base, left unaltered, "as the world changes, the hole augments between our psychological models and reality, prompting progressively counter-gainful activities" (p. 166). Degrading Others Pioneers who are self-hoodwinked consider themselves to be casualties of their conditions as opposed to as benefactors. They assume that others are characteristically defective and uncouth or sluggish and consequently they should be the reason for the incapability, wastefulness, and the diminished efficiency. Pioneers who are in the container legitimize this conduct by concentrating on their positive properties, for example, being dedicated, having the entirety of the vital center capabilities, and having a background marked by progress, while undermining the gifts of others and swelling their deficiencies. In light of a self-bamboozled pioneer's powerlessness to exhibit defenselessness by sharing shortcomings and errors, he/she can't manufacture trust with colleagues and putting themselves on a notorious platform (Lencioni, 2002, p. 195). This outcomes in supporter demotivation, withdrawal, absence of genuine responsibility, and stressed associations with pioneers. Absence of Self-Awareness Blinded by smugness, a pioneer's actual inspirations are clouded by his/her the absence of mindfulness, prompting inadequate authority and terrible showing. A mindful pioneer exponentially builds their extent of impact over adherents, bringing about aggregate expanded duty and execution. Mindfulness enables a pioneer to perceive those practices that make hindrances and crash a pioneer's capacity to move others to arrive at their maximum capacity, along these lines making an incentive for colleagues and the association. At the point when the mindful part of enthusiastic insight is inadequate with regards to, pioneers "expel certain realities contrary with their legend of themselves for different not so much compromising but rather more demonstrative ones" (Diamond, 2008, para. 3). A pioneer that needs mindfulness is basically double-crossing themselves since they may unintentionally incite a similar self-beguiling practices in others, making a culture which upsets progress towards objective achievement and positive authoritative results. Procedure Fairness Hierarchical pioneers must settle on troublesome choices consistently to guarantee the long haul manageability and suitability of the business. A considerable lot of these choices can have a conceivably negative effect on partner gatherings. While pioneers can't change the results of these choices, they do have the power and the capacity to control the procedure of how choices are made and executed. The methodology taken will decide how partner bunches react either tolerating or unaccepting–and can bring about negative frames of mind and practices in the working environment. While the idea of in the case of something is reasonable or out of line is individualistic in nature, pioneers must take uncommon consideration to be delicate to the necessities everything being equal, and have keen procedures and methods set up to limit dissension and settle on the most ideal choices for the best measure of individuals. Budgetary Implications The budgetary ramifications emerging from an association that doesn't rehearse process decency can be considerable, and can undermine the very presence of the association. Representatives are bound to look for compensatory and corrective harms in the event that they accept they were treated with low procedure decency (Brockner, 2006, p. 45). Some authoritative pioneers may unnecessarily apply costly arrangements with the aim of "fulfilling" the workers that might be adversely affected, for example, in a mass lay-off. Be that as it may, this could bring about expanded costs, for example, lawful expenses, representative turnover and robbery, and diminished efficiency, if the execution of these arrangements were misused. To this end, good sense should direct authoritative pioneers to consider remembering workers for the basic leadership process so they feel as though their suppositions have been heard Execution Outcomes It makes sense that associations which practice process decency in all business activities, reward frameworks, enrollment and maintenance, detachments of work, and so on., will have representatives who are increasingly drawn in, progressively beneficial, and profoundly dedicated to accomplishing hierarchical objectives. To this end, good sense should direct authoritative pioneers to consider remembering representatives for the basic leadership process so they feel as though their assessments have been heard, bringing about an expanded likelihood of purchase in. Activities planned for making a culture of decency will improve generally speaking authoritative execution (Simons and Roberson, 2003, p. 20). Worker Perceptions Most authoritative pioneers accept that they are in effect more than reasonable when they disperse substantial motivators to representatives, for example, severance bundles. Nonetheless, for some workers the money related impetuses are not as significant as how the association went to the last decision(s), and how the representative was treated simultaneously. Pioneers frequently don't consider how the workers, who were not affected by the choice, will react. Let us consider a companywide lay-off. Directors center around the workers who are being laid-off however don't think about their partners, maybe in different divisions, who have solid ties with those being influenced in this way may have a feeling of faithfulness and start to display practices that effect execution. An enthusiastic virus can likewise surface on the grounds that saved workers can have a solid feeling of blame and uneasiness, prompting withdrawal, a feeling of treachery, doubt, and absence of inspiration (Brockner, 2006, p. 53). Suggestions for Creating a Culture of Process Fairness There are a few activities that authoritative pioneers can take to make a culture of procedure reasonableness, and diminish or dispense with the negative repercussions of worker saw shamefulness (Brockner, 2006, p. 54-57): 1. Address information holes – Managers and pioneers ought to be set up for the emotionality of procedure decency. They will at that point be better arranged to adapt to negative encounters the may result from connections with influenced representatives.>GET ANSWER