Marketing;Nike Inc

Promotion Strategies and Pricing Strategies
A.
B.
The Marketing Communications Mix

  1. Which of the five promotional tools does your brand use (advertising, sales promotion, public relations, personal selling, and/or direct marketing)? You could look at TV ads, Internet ads, magazine ads, radio ads, and in-store promotions for examples. Hint: You might want to attach examples of print ads or show commercials in your presentation.
  2. Which of the five promotional tools do your main competitors primarily use?

Sample Solution

ACED ESSAYS