1. Literature review (articles)
    Ch2 exploring problems
    Ch4 building up willpower
    Ch5 self-awareness
  2. Focus area of study (& challenges)
    i. Marketing (Promotion)
    ii. HR (請教練, 行銷人員)
    iii. Technologies (如何用新科技結合做gym)
  3. Knowledge Management:
  4. Conclusions

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