Provide an individual REPORT that analyses and evaluates the role and significance of Destination Marketing Organisations(DMO)

The report Should include:
1.asking why the business need to choose a specific destination for MICE – Meetings, Incentive, conference and Exhibition.

2.Should be include the views from buyers: Corporate business(short leading time & high expectation) and association (The committee who made the decision)

3.Provide the benefits and disadvantages of a business using DMO

4. How the DMO help the MICE to eg: save time and money



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