by Dan | Aug 22, 2020 | Marketing
To help you think through the real meaning and the elements of Integrated Marketing Communications (IMC) and why it is essential for brand promotional success. Now write a story about the many marketing communications, ads, blogs, influencers that find you, and you...
by Dan | Sep 16, 2019 | Marketing
How does Ogden Publications benefit from using integrated marketing communications? Write a brief (2 paragraph) discussion answer to the question. I am including a little information about Ogden Publication. Ogden Publications, a publisher of a variety of magazines,...
by Dan | Jun 30, 2018 | Essays
Why do you think Anglian did not incorporate the website in their experiment to determine the optimum media mix? Make a list of the ways they prompt people into further action (call to action). Sample...
by Dan | Jun 30, 2018 | Essays
1. Why are many promotions developed and implemented by several stakeholders? 2. Critically analyse and evaluate what your ideal promotion would be and which celebrity or organisation you would choose to feature in it. Sample...
