Reinforcement theory

          How powerful are the media in persuading us to buy certain products or hold certain beliefs? Discuss reinforcement theory, agenda setting, or the two-step flow model. Which of these theories do you think best explains the influence...

Reinforcement Theory

Discuss your understanding of Skinner’s perspective on reinforcement as it relates to Sheldon’s training of PennyIn that discussion make sure to include,”Positive versus negative reinforcers”What you see to be the “schedule of...