Segmentation.

    Define Segmentation. Explain the different segments included in your brand’s Target Group.

Segmentation

Thompson-Smith is one of Australia’s largest retailers. They have around 1,000 different stores, across fivebrands, namely:Tommy’s Supermarkets (500 stores),Tommy’s Clothing (17 stores),Smith’s Shoes (100 stores),Smith and Chips (300 stores), andT+S Gas (fuel) (100...