Strategic Marketing Plan

Select an actual company to use for this project. Please select a public company. By selecting a public company you will have access to the appropriate materials needed to complete the assignment. This company will be used for assignments in weeks 2, 4, and 6. Please...

Strategic Marketing Plan

In this module, develop the Go to Market Launch section. It should include the following: Go to Market Launcha. Recommended marketing programs & marketing strategies: advertising, sales and promotions, consumer and trade, 4P’s.b. PR, personal selling and direct...

Strategic Marketing Plan

Determine adaptions for each new target market.• Products• Price• Distribution• Traditional Promotion• Online PromotionMarketing ImplementationCreate the implementation for your marketing plan. Describe how you will organize and implement the plan,such as whether it...