The SIO role is extremely challenging. Critically discuss, given the strategic and operational demands of the role.
The new media platforms, such as social networking sites, have benefited from the internet that has made globalization real. Apart from giving the minority group an opportunity to achieve larger public acknowledgment, it also offers them a chance for self-expression. To begin with, media acts as a mode through which information is transferred to a large group of people. In the process, it constructs and outlines the public opinion on different societal matters. Minority groups, such as women, LGBT, disabled people, and immigrants, have had hardly solved challenges since their voices are unheard due to stereotypes in the society. (Castells) States that one important characteristic of the new platforms of media is that it is digital, and this avails it all parts of the world. New media has given the minority groups equal access to global affairs. The history of women’s rights started in the 1960s where women fought for suffrage rights, inclusion in state positions, and other equality rights. Nonetheless, women rights have been violated across the world. Evidently, women hardly get the same platforms to express themselves as men do. Gender inequalities occur because of societal norms and stereotypes placed on a particular group of people due to their gender orientation; women in this case (Reifová and Tereza). Fortunately, through new media platforms, women from different cultures have been able to fight for their rights. In this regard, online media has proved to be an essential tool in raising awareness on several women issues in different societies. Women have used this platform to advance their fight for their rights up to international levels. Mainly, social media has been used by several groups of women to push for accountability on activities related to women rights violation. Currently, social media platforms like Facebook, Twitter, Instagram, Pinterest, and others have helped women to raise gender consciousness, organize equality campaigns, share ideas, and participate in policy development on gender-related issues (Chetkow-Yanoov). These women networks have brought changes to countrie>GET ANSWER