Read the article and answer the following questions:
- Use Porter’s model of industry analysis to describe the structure of the PC industry
- What are the key factors that gave rise to Apple’s competitive advantage in the early 1980’s
- Why did Apple have such a hard time maintaining its competitive advantage from the mid 1980’s to late
1990’s
4 How sustainable is Apple’s position in the PC industry going forward? - How sustainable is Apple’s position in the new product markets entered since the late 1990’
Sample Solution
