1. Stakeholder Analysis
a. Actual personal experience, education and training in the area/ industry of proposed business for all key stakeholders
2. Industry Analysis
a. A brief overview and long-term outlook for growth
b. Review industry size, trends, and target market segment.
c. Identify who leads the industry in terms of:
i. Price
ii. Quality
iii. Market share
3. Competitive Analysis
a. Discuss the strengths and weaknesses of each primary competitor.
b. Consider sales, quality, distribution, price, production capabilities, reputation, and products/services.
c. Outline how your product or service measures in the area of pricing and identify your competitive advantage.
d. Prepare a first-year and 3-year sales forecast in dollars and units.
e. Briefly outline your sales and advertising plans.
Sample Solution
Stakeholder Analysis is a process used to identify and analyze the key stakeholders in any given situation. It helps to understand their interests, needs and values so that effective strategies can be designed to ensure the best possible outcome for everyone involved. The analysis should consider the actual personal experience, education and training of all key stakeholders as well as their current role within the proposed business. This will help determine which areas they may need additional support or development in order to effectively contribute towards reaching organizational goals.
Sample Solution
Stakeholder Analysis is a process used to identify and analyze the key stakeholders in any given situation. It helps to understand their interests, needs and values so that effective strategies can be designed to ensure the best possible outcome for everyone involved. The analysis should consider the actual personal experience, education and training of all key stakeholders as well as their current role within the proposed business. This will help determine which areas they may need additional support or development in order to effectively contribute towards reaching organizational goals.