Identifying and defining the structural forms of an enterprise, whether a sole proprietorship, a partnership, or a
corporation, as a legal choice that all entrepreneurs face. Using the information presented in Chapter 9, weigh
your options. As a practical matter, do, as the chapter advises, take an interest in the legal documents and
provisions associated with the forms of business organization that are under your consideration. Then clearly
and concisely explain all and while you identify the best legal structure for your proposed venture to include
why, submitting your work in writing along with other details regarding firm management, including your role
and that of any outside consultants, ownership and compensation arrangements, and other critical factors.
You should examine a famous trademark and explain why it is symbolic of the organization. Why would a
trademark be important intellectual property protection for your venture?
You should also watch Guy Kawasaki video – “don’t write a mission statement, write a mantra for the video.
Then you should attempt to write the “mantra” for their venture concept.
Sample Solution
