- What were the financial problems facing Phelps and its medical staff in 2010? 2. Whatare the options for hospital initiatives and what do the physicians recommend? 3. How should the CEO proceed? Give a rationale for your recommendations. 4. Whatare the unresolved questions in the situation facing the CEO and the board? What are the risks in adopting your recommended strategy? 5. What do you recommend that the CEO and the CMO do to improve the situation? 6. How do you approach this case from the point of view of a younger physician? What do you expect from the hospital, and what do you think the hospital should expect from you?
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