Strategic Choice & Evaluation Canvas

Scenario: You are a consultant hired to develop strategic options for your assigned company. This includes developing criteria to evaluate the options and selecting the strategic option(s) which will produce the highest level of future performance for the company. You do not have to develop an implementation plan for this strategy.

You are to use the provided canvas on of models on Blackboard to detail your evaluation and selection process. Briefly, this will include:

• Dynamic SWOT to generate alternatives
• Description of 2 alternatives
• Evaluation Criteria
• Justification of choice
• Brief overview of implementation considerations

Step 1: Dynamic SWOT Step 2: Strategy Detail
Strategy Name Brief Explanation of Strategy Mode (How) Corporate Level Business Level International Level

Opportunities
Threats

Strengths SxO SXT
Weaknesses WXC WXT

Step 3: Evaluating Options:

Criteria Strategy 1 Strategy 2 Notes
Suitability

Acceptability

Feasibility

Total           

Sample Solution