FACEBOOK CASE STUDY

Case SummaryAs Facebook topped one billion monthly users in October 2012, the online social network continued to face questions about how best to monetize its surging traffic. The company could invest further in new advertisingproducts, which represented the majority...

Facebook Case Study

Facebook Case Study – April 2018 – Professor Esther Hayman Read the case description below and then answer the questions in a separate document and submit on Canvas In 2014, a personality quiz app created by Aleksander Kogan was downloaded by about 300,000 Facebook...