The global business environment is constantly evolving based on the forces in the general and task environment. In order to sustain the company and maintain a competitive foothold, organization leaders must consistently analyze the global environment and adjust their strategy as needed. Managers play an important role in implementing strategies to achieve a company’s mission and goals.

Research one of these US publicly traded company’s stockholder reports.

1: Sierra Oncology

2: Mind Medicine

3: Smile Direct Club

These reports can usually be found on a company’s website. Use the report to answer the following questions in short essay format:

What is (are) the main industry(ies) in which the company competes?
What business-level strategy does the company seem to be pursuing in this industry? Why?
What corporate-level strategies is the company pursuing? Why?
Have there been any major changes in its strategy recently? Why?

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