2. Refer to the Theme Park Vision, Mission, and Values of the organization and address the key factors of vision, mission, and
values in relation to strategic direction.
How would the values of the organization influence the marketing strategy?
2. Refer to the Theme Park Vision, Mission, and Values of the organization and address the key factors of vision, mission, and
values in relation to strategic direction.
How would the values of the organization influence the marketing strategy?