Using an advertisement or commercial of your choice, analyze the advertiser’s use of ethos, pathos and logos while taking into consideration the advertiser’s intended audience. All three rhetorical appeals must be present in the advertisement/commercial. (750-1000 words) about the advertisement/commercial you chose.
n The Doctors as Teachers(1999 )the GMC noted that teaching skills can be learned and those who except special responsibility for teaching should take steps to ensure that they develop and maintain the skills of a competent teacher. This document highlights five teaching methods and the application of learning theories provided to doctors and medical students from the University of Birmingham medical school. One to one teaching “My method (is) to lead my students by hand to the practice of medicine, taking them every day to see patients in the public hospital, that they may hear the patients ‘symptoms and see their physical findings. Then I question the students as to what they have noted in the patients and about their thoughts and perceptions regarding the cause of the illness and the principles of treatment” Dr Franciscus de la Boe Sylvius,17th century professor of medicine at the University of Leyden, Netherlands “One to one” is the default teaching mode for the apprentice model currently favored in medical education. It can however vary from a carefully planned tutorial reflecting student needs or even a simple reflective conversation after a busy surgery. The format and length of session may change but the principles and skills remain a constant and knowledge and application of them will improve anyone’s teaching. Clinical teaching often involves seeking out opportunities for learners to practice clinical skills ranging from simple procedures to much more complex skills such as breaking bad news, or carrying out an operation. One of the themes which is highly relevant to many vocational situations is to consider how a student or trainee makes the shift from novice to expert and how they become a>GET ANSWER