Football Reinstatement Report

a. Complete the operating budget worksheet provided in Figure C1 for Year 2 of the
program, which is the first competitive season. Provide your responses in the blank
boxes in the worksheet. A comprehensive discussion of all operating expense items is
beyond the scope of this case, and therefore, some provided for you. Please note that
some answers are available directly from the case narrative, whereas other answers

require calculations.

b. Pick a role from the case (i.e., University President, Director of Athletics, Faculty
Senate President, Influential Community Member/Former Football Player), then
discuss and respond to Questions 1–6 as a member of the Football Advisory Council.
The questions follow the RDMMA framework to guide the conversation.

1. Is the reinstatement of football for GU financially viable? For this case, financial
   viability is defined as operating revenues exceeding operating expenses for the football
   program.
2. Key Stakeholders and Influences: Identify and discuss the key stakeholders who
   may be impacted by your decision. Identify and discuss key influences, such as legal
   requirements, campus and community climate, and your personal value system as a
   decision maker.
3. Review of Information: What additional information would need to be gathered
   and reviewed to make a fully informed decision? Consider addressing leadership,
   marketing, development, human resources, organizational behavior, law and
   liability, ethics, community impact and town/gown relationship management, and/or
   economic impact.
4. Hurdles: What hurdles/challenges exist in the decision process? What legal,
   financial, and facility limitations exist? 
5. Options/Alternatives: What options/alternatives exist? Identify them and then
   indicate the pros and cons to the various alternatives.
6. Making the Decision: What decision would you make? Would it meet your
   objectives? Would it be considered fair?
7. Monitoring and Evaluating the Decision: How would you obtain feedback to
   determine whether your plan of action achieved its objective?

Sample Solution