Discuss the possible reasons for having total allegiance to a sports team and what impact such allegiance can have. This strong sense of belonging could explain hooliganism (often soccer), and why some fans remain faithful to perennial losing teams (like the Chicago Cubs).
Cialdini, R. B., et al. (1976). Basking in reflected glory: Three field studies. Journal of Personality and Social Psychology, 39, 406-415.
Hirt, E. R. et al. (1992). Costs and benefits of allegiance: Changes in fans’ self-ascribed competencies after team victory versus defeat. Journal of Personality and Social Psychology, 63, 724-738.
