part 1 Think of the difference between the terms equality and equity. When examined carefully, we realize that we cannot treat all patients the same. Elaborate on the reasons why this occurs and provide an example of a marketing strategy aimed at equitable healthcare.
Part 2
Using the required reading and/or the library, create a SWOT analyses for two different organizations. Elaborate the differences and similarities.
Sample solution
Dante Alighieri played a critical role in the literature world through his poem Divine Comedy that was written in the 14th century. The poem contains Inferno, Purgatorio, and Paradiso. The Inferno is a description of the nine circles of torment that are found on the earth. It depicts the realms of the people that have gone against the spiritual values and who, instead, have chosen bestial appetite, violence, or fraud and malice. The nine circles of hell are limbo, lust, gluttony, greed and wrath. Others are heresy, violence, fraud, and treachery. The purpose of this paper is to examine the Dante’s Inferno in the perspective of its portrayal of God’s image and the justification of hell.
In this epic poem, God is portrayed as a super being guilty of multiple weaknesses including being egotistic, unjust, and hypocritical. Dante, in this poem, depicts God as being more human than divine by challenging God’s omnipotence. Additionally, the manner in which Dante describes Hell is in full contradiction to the morals of God as written in the Bible. When god arranges Hell to flatter Himself, He commits egotism, a sin that is common among human beings (Cheney, 2016). The weakness is depicted in Limbo and on the Gate of Hell where, for instance, God sends those who do not worship Him to Hell. This implies that failure to worship Him is a sin.
God is also depicted as lacking justice in His actions thus removing the godly image. The injustice is portrayed by the manner in which the sodomites and opportunists are treated. The opportunists are subjected to banner chasing in their lives after death followed by being stung by insects and maggots. They are known to having done neither good nor bad during their lifetimes and, therefore, justice could have demanded that they be granted a neutral punishment having lived a neutral life. The sodomites are also punished unfairly by God when Brunetto Lattini is condemned to hell despite being a good leader (Babor, T. F., McGovern, T., & Robaina, K. (2017). While he commited sodomy, God chooses to ignore all the other good deeds that Brunetto did.
Finally, God is also portrayed as being hypocritical in His actions, a sin that further diminishes His godliness and makes Him more human. A case in point is when God condemns the sin of egotism and goes ahead to commit it repeatedly. Proverbs 29:23 states that “arrogance will bring your downfall, but if you are humble, you will be respected.” When Slattery condemns Dante’s human state as being weak, doubtful, and limited, he is proving God’s hypocrisy because He is also human (Verdicchio, 2015). The actions of God in Hell as portrayed by Dante are inconsistent with the Biblical literature. Both Dante and God are prone to making mistakes, something common among human beings thus making God more human.
To wrap it up, Dante portrays God is more human since He commits the same sins that humans commit: egotism, hypocrisy, and injustice. Hell is justified as being a destination for victims of the mistakes committed by God. The Hell is presented as being a totally different place as compared to what is written about it in the Bible. As a result, reading through the text gives an image of God who is prone to the very mistakes common to humans thus ripping Him off His lofty status of divine and, instead, making Him a mere human. Whether or not Dante did it intentionally is subject to debate but one thing is clear in the poem: the misconstrued notion of God is revealed to future generations.
References
Babor, T. F., McGovern, T., & Robaina, K. (2017). Dante’s inferno: Seven deadly sins in scientific publishing and how to avoid them. Addiction Science: A Guide for the Perplexed, 267.
Cheney, L. D. G. (2016). Illustrations for Dante’s Inferno: A Comparative Study of Sandro Botticelli, Giovanni Stradano, and Federico Zuccaro. Cultural and Religious Studies, 4(8), 487.
Verdicchio, M. (2015). Irony and Desire in Dante’s” Inferno” 27. Italica, 285-297.
Sample Answer
Sample Answer
Part 1: Equality vs. Equity in Healthcare Marketing
Introduction
In the realm of healthcare, the terms equality and equity hold distinct meanings. While equality implies treating everyone the same, equity focuses on providing individuals with what they need to reach a similar outcome. When it comes to patient care, this differentiation is crucial as not all patients have the same circumstances or needs. This essay will delve into the reasons why treating all patients equally is not always feasible and provide an example of a marketing strategy aimed at promoting equitable healthcare.
Thesis Statement
In healthcare marketing, embracing equity over equality is essential to address the diverse needs and disparities among patients effectively.
Why Equality Fails in Healthcare
1. Diverse Patient Needs: Patients come from varied backgrounds with different socio-economic statuses, cultural beliefs, and health conditions. Treating them equally may overlook these individual needs.
2. Health Disparities: Certain populations face higher health risks and disparities due to factors like race, income, or geographic location. Equal treatment may perpetuate these disparities rather than alleviate them.
3. Access to Care: Not all patients have equal access to healthcare services due to financial constraints, lack of insurance, or geographical barriers. Providing equal treatment does not address these access issues.
Example of Equitable Healthcare Marketing Strategy
One example of a marketing strategy aimed at promoting equitable healthcare is the use of telemedicine services. By leveraging technology to provide virtual consultations and care, telemedicine helps bridge the gap for patients who face barriers to accessing traditional in-person healthcare services. This strategy ensures that individuals with limited mobility, those living in remote areas, or those with financial constraints can still receive quality care, thus promoting equity in healthcare provision.
Conclusion
In conclusion, while equality advocates for sameness, equity emphasizes fairness by acknowledging and addressing the diverse needs and circumstances of individuals. In healthcare marketing, prioritizing equity over equality is crucial to ensure that all patients receive the care they require to achieve optimal health outcomes.
Part 2: SWOT Analysis for Two Organizations
Organization A: Apple Inc.
Strengths
– Strong brand image and customer loyalty.
– Innovation in product development.
– Robust financial performance.
Weaknesses
– Reliance on product differentiation.
– High selling prices.
– Vulnerability to supply chain disruptions.
Opportunities
– Expansion into new markets.
– Growth in services segment.
– Focus on sustainability and environmental initiatives.
Threats
– Intense competition in the tech industry.
– Changing consumer preferences.
– Legal and regulatory challenges.
Organization B: Walmart Inc.
Strengths
– Wide network of stores.
– Economies of scale.
– Strong presence in the retail industry.
Weaknesses
– Negative public perception on labor practices.
– Limited e-commerce market share.
– Dependence on low-cost strategy.
Opportunities
– Expansion into online retail.
– Diversification into new markets.
– Investment in sustainability initiatives.
Threats
– Competition from e-commerce giants.
– Regulatory issues.
– Economic downturn impacting consumer spending.
Differences and Similarities
One key difference between Apple Inc. and Walmart Inc. lies in their core business models – Apple focuses on high-end technology products, while Walmart centers around retail and discount pricing. However, both organizations face threats related to competition and changing consumer trends. Additionally, they both have opportunities for expansion and diversification into new markets to drive growth. Despite these differences in industry focus, both companies aim to leverage strengths and opportunities while addressing weaknesses and threats to maintain their competitive edge.
