Target Marketing

    Is Target Marketing Ever Bad? As marketers increasingly tailor marketing programs to target market segments, some critics have denounced these efforts as exploitative. They see the preponderance of billboards advertising cigarettes and alcohol in...

Marketing strategies.

        Many digital and social media sites are widely used in marketing strategies. Prepare a 10- to 15-slide presentation with detailed speaker’s notes and visuals elements. Complete the following in your presentation: Identify a company that...

Johnson & Johnson Pharmaceuticals milestone

As a supply manager committed to the efficiency of the supply chain operation, it is critical to be aware of strategies for improving productivity and quality. This course has prepared you to improve an organization’s supply chain. The final project for this course is...