by Dan | Oct 4, 2023 | Marketing
How has “fake news” come to exist and spread so rapidly? Why do you think this happens? How is “fake news” harmful? What are the long- and short-term effects and consequences of being a consumer of “fake news”? How does it affect...
by Dan | Oct 4, 2023 | Marketing
How has Digital Media influenced (or changed) the field of education? Include a historical (before and after the digital media) and global perspective (include discussion of the US and at least two additional countries). Include whether the change has been positive,...
by Dan | Oct 3, 2023 | Marketing
We have reviewed Customer Relationship Management this week and will continue that discussion by exploring experiences you’ve had with poor customer service. Assignment Instructions Identify a poor consumer experience you have had. How did it make you...
by Dan | Oct 3, 2023 | Marketing
Identify a company that demonstrates places the customer first. How do they do this today? What could they do that would improve this in the future? Initial Discussion Post Your initial response should address both questions, use two references, and is due by...
by Dan | Sep 23, 2023 | Marketing
Prompt: A product that a potential buyer knows about but is not actively seeking is called an unsought product. Is the marketing of unsought products unethical? • Discuss your answer in terms of the AMA Code of Ethics, found at https://www.ama.org...
by Dan | Aug 28, 2023 | Marketing
Businesses commonly use celebrities to endorse their products, meaning they feature a celebrity in the commercial holding the product, using the product, or talking about the product features. Other times businesses have the celebrity wear the product or talk...