Describe, in practical terms, the process of undertaking a search for academic literature about Urban Tourism and interrelated topic (Sustainability, Heritage, Food. Transportation, etc) AND produce a short, critical review (circa 750 words) synthesizing the key issues discussed in the material you identify.

Exercise 2: requires you to produce a questionnaire that could be deployed to elicit feedback from urban tourists who have visited a large city destination. Your questionnaire (which you should aim to fit on to two sides of A4) should be designed to obtain both quantitative and qualitative data of value to an operator. Your write-up (circa 750 words) should critically reflect on the process of questionnaire design, draw on relevant literature, and identify strengths and limitations associated with this method of data collection.

Exercise 3: using the data provided to you, write-up your use of SPSS to describe, and analyse the data. Your write-up should comprise a description and the findings of 1 example each of (i) SPSS in descriptive statistics, and (ii) SPSS in analytical statistics. In each case provide visual and statistical evidence of your work i.e. provide a graph/bar chart/histogram/scatter gram etc. to present your findings and the corresponding SPSS output table. Explain what SPSS function(s) you used in your work and why this was most appropriate for your data selection.

Exercise 4: requires you to draft an interview question checklist and produce a write-up (circa 750 words) of the interviewing exercise you will have undertaken in week 10, during which you will have spent 15 minutes interviewing a fellow student about the factors that would inform their decision whether or not to visit a particular urban destination on holiday. You will have the opportunity to critically reflect on the process of drafting the interview checklist and conducting the interview. Please be aware that whilst you may reflect on the data generated by the interview, the primary objective of this task is to reflect on the interview process itself and relate it to relevant literature.

 

 

 

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