Start the presentation with the 3-minute elevator pitch you created for this week's discussion. In this pitch, you want to send a clear message about the importance of business planning. You should explain the importance of organizational goals and objectives to grow a business and include key performance indicator (KPI) targets that should be considered by corporate leaders when developing their strategic plans. The script for your elevator pitch should be in the speaker notes of the first slide after your cover slide.
The remainder of the presentation should address the following:
The business planning process.
Key components for a business plan, technology plan, and marketing plan.
Best practices for creation of a business plan that aligns to organizational goals.
Inclusion of a business planning model and an illustration of the model.
How the planning process applies to key business support functions for leadership, information technology, and marketing management.
Sample Solution