An emerging country and an industry from that country where you want to invest in business

 

 


· Select an emerging country and an industry from that country where you want to invest in business.

· Research your chosen emerging market by analysing the key characteristics of the prevailing conditions in the business environment. You must demonstrate that you have researched many sources.


Important information to include in the Report

· Emerging country geography (terrain and climate)

· Demography, socio-economic groups

· Languages spoken, ethnic groups

· Economy (GDP, Per capita income, growth rate, taxation, cost of living (PPP),

· Membership in trading blocks

· Culture and religion

· Main business opportunity in the country, e.g. which businesses flourish in the country.

· Any suggestions/precautions for doing business in your choice of an emerging country.

· ... (any other information which you think is important)

 

Please use reliable websites for research e.g. chosen country’s government website, World Bank, IMF and valid sources for data e.g. Passport, Mintel or Keynote via library.

 

Sample Answer 

 

 

 

 

 

This report outlines a business investment plan in the emerging market of Indonesia, focusing on the e-commerce industry. Indonesia presents a compelling opportunity due to its large and youthful population, rapid urbanization, and increasing digital adoption.

 

I. Emerging Country: Indonesia

 

A. Geography (Terrain and Climate)

Indonesia is an archipelago of over 17,500 islands, located between the Indian and Pacific oceans. Its geography is characterized by rugged volcanic mountains, lush rainforests, and expansive coastal lowlands. The country has a tropical climate, with two main seasons: a wet season and a dry season. This climate, along with its volcanic soil, contributes to a rich biodiversity and agricultural sector, but also makes the country susceptible to natural disasters like earthquakes, tsunamis, and volcanic eruptions. This geographical complexity impacts infrastructure development and logistics, which are key considerations for any business.

 

 

 

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