Disc 1 Target (the US discount retailer), H&M (the Swedish fashion clothing chain), and Primark (the UK discount clothing chain) have pioneered cheap chic —combining discount store prices with fashion appeal. What are the principal challenges of designing and implementing a cheap chic strategy?
Design a cheap chic strategy for a company entering another market e.g., restaurants, sports shoes, cosmetics, or office furniture.
Disc 2 Figure 7.1 implies that stable industries, where firms have similar resources and capabilities, offer less opportunity for competitive advantage than industries where change is rapid, and firms are heterogeneous.
On the basis of these considerations, among the following industries, in which do you predict that interfirm differences in profitability will be small and in which will they be wide: retail banking, video games, wireless handsets, insurance, supermarkets, and semiconductors?
memorization. More impressive still, a pair of dolphins, when signaled to innovate a trick in unison, will appear to consult each other before performing a new trick, such as blowing bubbles, in perfect synchronicity (Foer 2015). Although projects to determine the extent of dolphin communication and the possibility of a dolphin language are underway, their full capabilities currently remain mysterious. Perhaps because language is such an innate part of human existence, many become invested in legends like that of a dolphin language. Furthermore, fascinated as we are by ourselves, we yearn to know more about just exactly how special we are; for some, this means studying birds in the hopes to gain insight into the evolution of human speech. Clearly, birds have no difficulties understanding each other, but recent research is working to determine how perceptive birds are to human noises. The verification of this ability would suggest that there is some innate capability within the animal kingdom that allows for the possibility of speech rather than having evolved separately in humans. One study tested this by having birds listen to a variety of people of various sexes pronouncing common English vowels such as /a/ as in hot, /æ/, as in hat, and /ɛ/ as in bet. Additionally, the birds were tested to determine if they could distinguish common consonants /b/ and /p/, or /g/ and /c/. The results showed that birds did indeed possess the ability to differentiate between these human phonemes and remained consistent even when the voices projected were from different speakers. These conclusions add useful information to the timeline of the evolution of speech in humans: some form of phonemic distinction appear evolved long ago, or else emerged convergently (Beckers 2011). Vocal communication amongst a wide variety of species has always captured the human imagination. Some of the most notable vocalizations are produced by songbirds and play a key role in mating behaviors. By contrast, dolphins use sound to communicate socially and give wonder to viewers with their intelligence and signals to each other. Within both species are many avenues for further exploration. Do dolphins have a language of their own? Why would some birds mimic the cries of other species when this would appear to discourage potential intraspecific mates? There is still much to be learned about both types of organisms, and studying their behaviors gives us as people some perspective as to our place in this world. As we learn more about the shared characteristics in language between ourselves and other sp>GET ANSWER