Customer Relationship Management

  1. Contact Management
    Contact management, an element of CRM that sometimes goes by customer management software, is a vital
    CRM capability. It allows users to segment your contacts into groups to organize and better cater to them. With
    this CRM capability, you’ll be able to gather crucial customer data and bolster your marketing strategies when
    introducing new products. It also improves the personalization of all contacts with customers, making them feel
    important and catered to. This is a key factor in customer satisfaction!
  2. Sales Team and Customer Opportunity Management
    Quantifying the opportunities that your sales team has with customers is a relatively basic feature of CRM.
    Referred to as lead scoring, it allows users to identify the customers that are most likely to convert. This helps
    streamline sales/marketing teams, improve efficiency and optimize your sales process.
  1. Faulty reasoning and unfounded assumptions often contribute to a cultural or values conflict. Identify any faulty reasoning or unfounded assumptions on the part of both the patient and of one member of the interprofessional healthcare team. Explain your answers.

Faulty Reasoning and Unfounded Assumptions: Patient

Faulty Reasoning and Unfounded Assumptions: Healthcare Team Member

  1. Refer to Table 14-2 on page 278 of your text and discuss three actual or potential barriers to communication that you can identify within this conflict. Explain your answers.

Barriers to Communication

  1. Discuss the implications of this situation for the nurse as a collaborator and leader of the interprofessional healthcare team. Refer to the QSEN criteria for “Nurse as Collaborator” on page 249 in your text. Choose two relevant nursing actions that apply to the patient and two that apply to another member of the healthcare team. Explain your rationale for your choices.

Implications for Collaboration with Patient

Implications for Collaboration with Healthcare Team Member

Sample Solution