Different types and levels of strategy and strategy implementation

    § Distinguish between different types and levels of strategy and strategy implementation environment of hypothetical and real-world organizations. (CLO3) § Gain insights into the strategy-making processes of different types of organizations (CLO4) § Understand the contribution of various functional areas e.g. production, marketing, purchasing, and supply management to the overall well-being of the organization. (CLO5) § Understand issues related to strategic competitive advantage in diversified organizations