Effective communication for leaders
Research a recent crisis a well-known organization has experienced. Use the concepts presented in the
textbook and course materials to assess how the leaders communicated during the crisis situation.
A successful submission will address these aspects of how the leaders handled the crisis:
Did they take responsibility for the crisis?
Did they build trust with stakeholders?
Did they communicate a plan for resolving the crisis?
Did the leader build trust or use expertise to persuade the audience?
Was there a particular communication style used?
What communication channels were utilized?
Was there an example of a communication breakdown that can be explained?
Was cross-cultural communication a component of the crisis at all?