Emerging Market Report

  Griffin and Pustay state, “Today, savvy businesspersons recognize that business opportunities are no longer limited to the traditional markets of Western Europe, North America, and Japan. Indeed, much of the attention of international businesses is focused on the so-called emerging markets.”(2015, p. 14). An emerging market economy is one that is transitioning from a low income, less developed economy to an industrial economy with a higher standard of living. Research countries that are considered emerging markets and select one. Write a 10-12-page report to appraise a country’s role in the world economy. What are the country’s primary industries and what natural resources does it have? Consider the country’s social structure, language, communication, religion, values and attitudes. How does the culture of this country affect doing business there? Perform a SWOT Analysis to assess the strengths, weaknesses, opportunities, and threats associated with doing business in the selected country.