Read through the Case Study entitled “Highline Financial Services, Ltd.” in Chapter 3 of your textbook. Examine the historical trends this company has experienced for the three products (A, B, C) discussed over the 2 years shown. In a 4-5 page paper, not including the cover and reference pages, prepare demand forecasts for the next four quarters for all three products, describe the forecasting method you chose and explain why that forecasting method is best suited to the scenario. Explain why you did, or did not, choose the same forecasting method for each product. What are the benefits of using a formalized approach to forecasting these products?
Be sure to use at least two scholarly, peer-reviewed references in supporting your answer. Current sources are those published within the most recent five-year period, and scholarly sources are those from peer-reviewed journals.
Sample Solution
