How social media is related to Nasty Gal’s business model?

1. How was social media related to Nasty Gal’s business model? To what extent was Nasty Gal a “social” business?
2. What management, organization, and technology problems were responsible for Nasty Gal’s failure as a business?
3. Could Nasty Gal have avoided bankruptcy? Explain your answer.

Sample Solution