In a 2-3-page research paper, explain how this form of ad agency compensation works and why it potentially is superior to alternative methods of compensating ad agencies.
In Unit 3, 3 different types of ad agency compensation methods are discussed, and they are receiving commissions from media, being compensated based on a fee system, and earning compensation based on performance outcomes. Ad agency compensation is increasingly turning to performance- or outcome-based compensation.
The Marxist theory, also known as Marxist philosophy is commonly defined as literary works in philosophy that are actively guided the theory of Marxism created by Karl Marx. The essential features of Marxism in philosophy are not only viewing material possessions as more important than spiritual values, as well as being committed to setting administrative political duties as the overall desired result of everything. The comment article, written by Robert G. Colodny, discusses the complications that can be caused in the upper class when considering Karl Marx’s theory. Colodny analyzes John Hoffman’s essay on The Problem of the Ruling Class in Marxist Theory: Some Conceptual Preliminaries, and states how Hoffman’s work serves as an extremely valuable source for historians studying Marxism due to its comprehensibility and credibility. John Hoffman is a Professor of Political Theory at the University of Leicester and has written a plethora of novels on political science, gender, and sovereignty, as well as social science. The accomplishments this author has achieved throughout his life proves him to be a highly reliable source. This comment article connects to the review R. Berg-Pan because they both discuss the effects of Marxism and Marxist literary criticism, as well as how various Marxist authors define and introduce Karl Marx’s theory. Hoffman, Philip T. The Journal of Interdisciplinary History, vol. 22, no. 1, 1991, pp. 105–107. JSTOR, www.jstor.org/stable/204571 In many novels during the 17th and 18th centuries, the main focus mirrored the ideas of The Enlightenment movement. In this review of sociologist Robert Wuthnow’s novel, author Philip Hoffman discusses the importance of literary standards during the Enlightenment. In the review, Hook analyzes how some uncommon works can come off as too discordant and irregular to procure positive feedback, while some other works can seem too practical and realistic and therefore won’t receive any praise and won’t attain any noteworthiness. Since Robert Wuthnow is the Professor of Sociology at Princeton University he serves as an extremely dependable source for my topic because of his education in the sociology field and being a highly distinguished author. Similar to how Hook analyzes the effect of unorthodox literary works, Voltaire strays away from the accepted standards of the time and explains the harsh realities of a rigid class structure during the Enlightenment in his novel. This review of Robert Wuthnow’s novel has provided me an immense amount of useful information on the cultural changes in society during this time period, as well as the effects these developmental shifts have on the social structure.>GET ANSWER