Comment on the role that entrepreneurial characteristics (age, education, experience, psychological characteristics) played on the success of the company. 2. After looking at the method followed for the development of the innovative product do you think that it was mainly an innovation pull or an innovation push approach and why? 3. Do you think that selling part of the company’s equity to business angels was a good idea and why? Similarly comment on the decision to take the company public. 4. Which aspects of the product development and commercialization you think that the entrepreneurs got right? 5. If you had started the company together with those entrepreneurs what would you have done differently and why? Again focus on the product development and commercialization/marketing method used.
