INSURANCE (Kaiser-Permanente Obesity session)
Compare the decisions K-P made in the obesity program discussed in that case discussion with the investments we studied in the Seaman’s case.
[a] Specifically, how do the economics faced in the two cases differ? How would these conditions affect your decisions?
[b] Should the financial evaluation of a program (K-P Obesity) be essentially the same as what we did for the three types of physical investment for Seamans of differ in some material way? Explain?
Sample Solution
The decisions that Kaiser-Permanente made in the Obesity program discussed in the case discussion were largely based on economic considerations, such as cost-effectiveness and return on investment. In terms of economics, K-P faced a few key differences when compared with investments we studied from the Seaman’s case. The most notable difference is that K-P was dealing with an intangible asset (i.e., health outcomes) rather than tangible assets (such as capital equipment or software). This means that K-P had to take into account different factors such as the expected duration of the health outcomes, potential changes in patient compliance over time, and other unknown variables which would affect their decision making process.
Sample Solution
The decisions that Kaiser-Permanente made in the Obesity program discussed in the case discussion were largely based on economic considerations, such as cost-effectiveness and return on investment. In terms of economics, K-P faced a few key differences when compared with investments we studied from the Seaman’s case. The most notable difference is that K-P was dealing with an intangible asset (i.e., health outcomes) rather than tangible assets (such as capital equipment or software). This means that K-P had to take into account different factors such as the expected duration of the health outcomes, potential changes in patient compliance over time, and other unknown variables which would affect their decision making process.