Kellogg's to improve their aperture opportunity.

List one thing you would do for Nike and one thing you would do for Kellogg's to improve their aperture opportunity. Explain why you think this would help.

For Kellogg's:

  • Invest in personalized nutrition and health-focused products: By tailoring products to specific dietary needs and preferences, Kellogg's can attract health-conscious consumers. This could involve developing low-sugar, high-protein, or gluten-free options, as well as providing personalized nutrition advice through digital platforms.

For Nike:

  • Diversify product lines into sustainable and eco-friendly options: This would appeal to a growing segment of environmentally conscious consumers. By offering sustainable products, Nike can expand its customer base and enhance its brand image as a socially responsible company.