What are the brands of your 2 products? Please include the market segment for each of your brands.
What retail price did you set for each product?
What is your products’ Cost of Production under Task List > Marketing > Pricing.
What is your products’ Cost Per Unit under Manufacturing > Factory Simulation. Is there a difference between your answers to Question 3? Why?
What was your rationale for each price (competitive pricing, a desired profit margin that you wanted, costs etc…)? Remember to include the data to support your pricing decision.
Sample Solution
