Marketing Analysis Term Paper - Product and Company Proposal

  Choose a specific product and company - it is recommended to focus on one product or Service. Also, once you submit your company and product and discover that you have duplicated your peer, you will have to submit another attempt. Those who get this done early benefit. Explain the reasoning for your choice i.e. work there, etc. Provide the marketing objective you want to achieve for your product i.e. improve sales, profitability, brand recognition, increase market share, etc. - note it is nearly impossible to combine objectives such as increase profits and sales simultaneously. Provide the analysis tool you plan on using e.g. SWOT, PESTLE, Porter's Five Forces, etc. with your rationale. Provide at least two recent or relevant examples to support your recommendation through peer-reviewed or practitioner publications. Provide a detailed profit-and-loss analysis that includes a return-on-investment summary of your proposal, this is specific to your recommendation. Include at least one contingency plan if your recommendation goes south. Incorporate at least 5 scriptural verses (with citations) that will integrate with the topic and recommendations you make within your proposal.